As a media advisor at Baruch College I would first research the current media resources Baruch utilizes and analyze how these resources are or have been beneficial to the institution. Next step would be to determine what sources have to be eliminated, added and what needs to be improved. Suggestions to improve the College using new media would be as follow: -Implement the use of blogs and social media to allow a fast and accesible way for alumni and general public to be involve in the campus activities.
-Creat a mobile app for Baruch alumni and staff to help them interact better with one another and be informed of any events, announcements and schedule modifications of concern.
-Offer workshops when available to students to engage them in social media use as a tool for clearer and faster communication
-And incentive students to join the social events at a discounted price if they follow/engage in social media activities such as following/liking or sharing information on their social media accounts.
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